Wifi Security Project 


10.24.2003

Dartmouth Wifi
VentureBlog has some interesting notes on a recent trip to the completely wireless Dartmouth campus - sounds awesome.


10.23.2003

Free wifi
Good piece on companies offering wifi to customers. I'm proud to say that I frequent Panera's Bread Company and take advantage of their free service. It pulls me in all the time for lunch and coffee.
Panera Bread Co., based in Richmond Heights, Mo., has also embraced free Wi-Fi as a marketing tool and plans to offer the service in 130 of its 600 bakery cafes by year's end, eventually extending the service chainwide. Ron Shaich, the company's chairman and CEO, says he views free Wi-Fi as an amenity that has already started to attract and retain customers at what he calls a "minimal cost."

In fact, Shaich considers free Wi-Fi to be such an essential marketing tool that he dismisses any discussion of ROI. "What is the ROI on a bathroom?" asked Shaich, pointing out that the day of pay restrooms in restaurants has long since passed.

It's safe to say, Mr. Shaich "gets it".


10.20.2003

Very cool
Wi-Fi and storage in one device - neat!